We help UK businesses adopt AI properly. We find where it genuinely helps, build the systems around the tools you already use, and keep them running.
Book a free 30-minute callYou decide after each stage whether to go on. See AI implementation, step by step.
A Fit check
A Fit check is a paid look at how your business runs and the tools it uses. We find where AI and automation would genuinely help, and give you a written plan with a price for anything worth building. There’s no commitment to build.
Built around your tools
We build what the plan says is worth building, around the software you already have, and try it against real examples from your business before your team relies on it.
Scoped and priced separately.
Ongoing support
We monitor what we’ve built, fix it when something changes, improve it as your business changes and train your team.
Optional, and scoped and priced separately.
A person approves anything that goes to a customer.
Jobs AI and automation can help with, and what a person still does. Choose your kind of business to see which fit best.
Showing all twelve examples.
Illustrative examples. A Fit check finds what fits your business.
AI assistant
Custom AI software
Custom AI software
AI assistant
AI assistant
Workflow automation
Workflow automation
AI assistant
Workflow automation
Workflow automation
AI assistant
Custom AI software
Jacob, our founder, runs operations at an agency and built the system it runs on for planning work and team capacity.
It’s why our AI consultancy starts with how your work actually runs: who does what, where things get stuck and which tools you already pay for. Then we put AI where it earns its place, and say plainly where it doesn’t.
You deal with the people who build it: Jacob and his team, from the first call to ongoing support. There’s no sales team and no hand-off.
We’re a strong fit where an office keeps work moving on site, on the road or on the shop floor. If yours runs differently, the free 30-minute call is still the place to start.
Based in Grimsby, working across the UK. Most of the work happens remotely, in the tools you already use.
AI assistants and agents, automation and custom software, built around the tools you already use (that’s AI integration), plus ongoing support to keep them working.
Anything else? See all the questions, read our practical guides, or send us a message.
It’s the first stage of working together: a paid look at how your business runs and the tools it uses. We find where AI and automation would help, and give you a written plan with a price for anything worth building. There’s no commitment to build.
It depends on the size of the job, and every stage is priced in writing before work starts. After the call, we’ll tell you what a Fit check would cover and its price. The Fit check then prices anything worth building.
No. We build AI assistants and agents for real tasks, automation that connects the software you already have, and custom software and dashboards. If a simpler fix is the right answer, we’ll say so.
Automation follows rules you set: when this happens, do that. AI is useful when a task needs reading, writing or judgement, like drafting a reply or summarising a job. Good systems often use both, and plenty need no AI at all.
A person approves anything that goes to a customer. AI handles the routine parts, and your team makes the decisions that need judgement.
In most cases, no. We build around the tools you already use, and only suggest something new where it would clearly help.
On Google Meet, with Jacob. You don’t need to prepare anything. Tell us about one job that takes more effort than it should, or how a normal week goes.
Rather explain in writing first? Send us a message or email jacob@propelai.co.uk.
We normally record calls for accurate notes, and we’ll always ask first. Privacy notice.
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